Inventory
Earl R. Dean Collection
Dates: 1910-1986
Accession Number: Sm. D.C. 37B
Donor: Norman Dean
Description: Two file folders in a document case
Biography
This collection consists of items concerning the design of
the Coca-Cola bottle by Earl R. Dean, an employee of the Root Glass Company.
In 1915, the Coca Cola Company launched a competition among its bottle suppliers to create a new bottle for the beverage that would distinguish it from other beverage bottles. Chapman Root, the company's president, turned the project over to members of his supervisory staff including company auditor T. Clyde Edwards, plant superintendent Alexander Samuelson and Earl Dean, supervisor of the bottle molding room.
Root and his subordinates decided to base the bottle's design on one of the soda's two ingredients, the coca leaf or the cola nut, but were unaware of what either ingredient looked like. Dean and Edwards went to the Emeline Fairbanks Memorial Library and were unable to find any information about coca or cola. Instead they were inspired by a picture of the gourd-shaped cocoa pod in the Encyclopedia Britannica which Chapman Root approved as the model for the prototype.
Faced with the upcoming scheduled maintenance of the mold-making machinery, over the next 24 hours Dean sketched out and created the mold for the bottle. Dean then molded a small number of bottles before the glass-molding machinery was turned off.
Chapman Root approved the prototype bottle and a patent was issued on the bottle in November, 1915. The bottle was chosen over other entries at the bottler's convention in 1916 and was on the market the same year. By 1920, Dean's contoured bottle was the standard for the Coca-Cola Company.
As a reward for his efforts, Dean was offered a choice between a $500 bonus or a lifetime job at Root Glass. He chose the lifetime job and kept it until the Owens-Illinois Glass Company bought out the Root Glass Company in the mid 1930s. Dean went on to work in other Midwestern glass factories.
Earl Dean died in January, 1972.
Content and Scope of Collection
This collection contains items concerning the design and
creation of the contoured Coca-Cola bottle including several pictures of Earl
Dean.
The inventory folder includes Dean's obituary
and an article from the June/July 1986 issue of American Heritage
magazine which recounts in more extensive detail the design process for the
Coca-Cola bottle.
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Small Document Case |
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Folder 1 |
Photograph of Earl Dean standing next to the |
n.d. |
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Pencil drawing of the prototype |
n.d. |
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Earl Dean receiving gold watch in recognition of |
1942 |
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Folder 2 |
Brochure sent out with limited edition replica of |
1971 |
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Photocopies of photographs of Earl Dean |
1910-1942 |
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Photocopies of invitation to, and program |
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